PANASONIC PROFESSIONAL VIDEO PRODUCTS
Once the turf of large production companies and expensive post houses, Professional Video is in the midst of a revolution that is making high production-value and affordable post-production accessible to video professionals at all levels.
Fueled by a complete line of Panasonic camcorders that feature multiple frame-rate technology, production is now moving to the desktop, a development unthinkable just a few years ago. Cameras such as the AJ-HDC27F (Varicam), the AJ-HDX900 , the AG-HVX202 A and the brand new AJ-HPX2100E and HPX3000 cameras have taken the globe by storm, coupled with Panasonic monitors and decks provide the full production solution.
New arrivals from Panasonic in 2008 are the HPX172 (PDF Brochure) which records to P2 and the prosumer end HMC152 (PDF Brochure) which records to SDHC and utilizes AVCHD compression.
Working with partners like Apple, Panasonic offers production VTRs such as the AJ-HD1400 and AJ-HD1200AE with ITU-601 digital, 4:2:2 quality video at 100 & 50 Mbps and 4:1:1 quality video at 25 Mbps data rates over FireWire®. The addition of FireWire to the Panasonic VTRs eliminates the need to add a specialized PCI capture card to the computer, as well as the need to decompress the video prior to transfer.
From HD, to SD, to Mini-DV, Panasonic is making production affordable and scalable, creating more opportunities for video professionals to improve their craft and increase their business. |